Trade Fair «CBME Vietnam 2026»

   Strollers, car seats, formula, nappies and learning toys from across Asia, gathered in two exhibition halls in the south of Ho Chi Minh City. Buyers come for factory-direct contracts; parents come to touch the things they normally only scroll past in a marketplace listing.

   The full title is the Vietnam International Children, Baby and Maternity Industry Fair. It is run by Informa Markets, one of the world's largest B2B exhibition operators, and belongs to the global CBME family alongside the Shanghai and Istanbul editions.

   The organizers break the show floor down by product group:

• — 35.1% — mother and baby products: care, hygiene, feeding accessories;
• — 21% — food, supplements and snacks for mothers and children;
• — 17.9% — strollers, car seats and nursery furniture;
• — 15.3% — babies' and children's wear, shoes and accessories;
• — 10.7% — toys, study desks and stationery.

   A sixth zone, CBME Supply Chain, covers the half of the industry a shopper never sees: materials, packaging and contract manufacturing.

   The business programme runs on two formats. Seminars cover market trends, consumer insight and where the growth sits in the maternity and kids segment. Business Matching sessions pair suppliers with buyers by profile in advance, rather than leaving it to a chance handshake in the aisle.

   Running alongside is the family side: CBME Champions Cup 2026, on-site games for children, and Dad Challenges, where fathers compete together with their kids.

   Four audiences are named: buyers and importers, distributors and retailers, brands and manufacturers, and parents and caregivers. For the trade side it means factory pricing without a middleman and new ranges before they reach the shelf; for parents it means dozens of brands side by side in one room and a preview of what arrives in stores next year.

   The fair takes two halls of the venue — Exhibition Hall A and Hall B1. SECC sits in the Phú Mỹ Hưng area, south of the centre and across the canal from District 1.

   Entry is by advance visitor registration, completed online. No admission fee has been announced, so it is worth checking with the organizers directly. Questions on participation and accreditation go to [email protected].

   If children's goods are your business, three days here can cover a year of supplier scouting. If you are simply choosing a stroller your child will grow into, you will see more in one afternoon than in a month of open browser tabs.